JULY 2021: UNI3413 Disciplined Entrepreneurship (G1)

This course covers the process of identifying and quantifying market opportunities, then conceptualizing, planning, and starting a new, technology-based enterprise. Students develop detailed business plans for a startup. It is intended for students who want to start their own business to bring new products to markets, or to further develop an existing business, be a member of a management team in a new enterprise, or better understand the entrepreneur and the entrepreneurial process.

Course creator: Weng Oon Lee (FBM)